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Featured on Forbes as a "marketing book you have to read before your competition!" As seen on Forbes, Entrepreneur Magazine, Inc. Magazine, Search Engine Land, Marketing Land and more. Take control now!
Learn how to become an influencer from veteran UCSD teacher, online marketing consultant and CEO, John Lincoln. This book as exact, step-by-step strategies to reaching influence status. Get it now!
It is all for a good cause.
100% of proceeds from the first 1,000 books sold will be donated to families where a member is struggling with cancer. Help us reach our goal.
Digital Infleuncer Book Description | by John Lincoln, MBA, CEO, Entrepreneur, UCSD Teacher Who will you be in life? Will you be a follower? Or will you be an influencer?
Definition Digital Influencer: An online persona with the power to stimulate the mindset and affect the decisions of others through real or perceived authority, knowledge, position, distribution or relationships.
This book does not hold anything back. But neither can you if you want to be an influencer. You have to fully dedicate yourself, otherwise it is impossible.
Too often, people believe that influencers are born, not made, and that we can’t learn how to do what they do. Wrong!
You can become an influencer and do so much more quickly if you are focused and know the right steps to take.
This practical guide to becoming an influencer in your industry will explain what influence is and how it works. It will show you how to grow your following, build credibility and develop your identity as an authority in your field. It will provide direction in how to educate yourself, create compelling content, harness the power of social media and engage with your community. It will teach you how to build an online persona that is so powerful, a simple social media update or blog post will be able to affect change in your industry.
This process works. I have done this for myself and hundreds of clients. This book is your shortcut to reaching influencer status fast. Instead of wasting decades or even your entire life trying to figure out what you need to do, I’m just going to tell you how it works. I’ll also help you develop a personal plan.
I am going to start off by giving you some important background information and concepts that are critical to know if you want to become an influencer. As we progress, I will give you more specifics regarding tools, strategies and even a timeline. This book is the complete guide to become a leader and influencer in your industry. Buy it now, it will be one of the best investments you have ever made in your career and life.
Short Bio - John Lincoln
John Lincoln is CEO of Ignite Visibility and a digital marketing teacher at the University of California San Diego. Lincoln has worked with over 400 online businesses and has generated millions in revenue for clients. He is a noted author on Search Engine Land, Marketing Land, Search Engine Journal and Entrepreneur Magazine and has been featured on Forbes, CIO Magazine, Good Morning San Diego, the Union Tribune and more. Lincoln has been awarded top conversion rate expert of the year, top SEO of the year, best social media campaign of the year and top analytics column of the year. In 2014 and 2015, Ignite Visibility was named #1 SEO company in California and top 2 in the nation.
- Sales Rank: #477566 in Books
- Published on: 2016-02-16
- Original language: English
- Dimensions: 9.00" h x .40" w x 6.00" l, .54 pounds
- Binding: Paperback
- 176 pages
Most helpful customer reviews
3 of 3 people found the following review helpful.
what a cool book! John provides an in depth insight on ...
By Greg Picklesimer
Wow, what a cool book! John provides an in depth insight on how to influence others in the digital space. However, it's explained in a way to ensure you understand best practices, but lays the foundation for you to start planning for yourself. I found this book extremely helpful, not only from a marketing practice aspect, but I learned how to better market myself as well. I'm excited to start working on his action items! This is a great read.
0 of 0 people found the following review helpful.
The Steps, Action Items, and Resources that you need...
By Joseph M. Davis, National Board Certified Marketing Teacher
John Lincoln's book does an excellent job of sharing the recipe for success to becoming a "Digital Influencer." He provides an extensive list of steps, action items and resources to get you started, and it sure helps this information is coming from an SEO expert. Lincoln's "action items" are a way to keep us accountable and reflective as we are reading. As National Board Certified Marketing Teacher, I can't say how important this is for any leaner, young or old, so make sure you follow through with the action items. I am proud to say that I will be using many of his shared strategies with my current and future students so that they might acquire digital influencer status in the future. The most impressive action item was one that Mr. Lincoln took. I had a few questions about the book, and I was able to reach out to him and get the answers I needed that same day. No way did I expect this to happen, especially that quickly. I would strongly recommend this book.
0 of 0 people found the following review helpful.
Good information
By Joy G
Covers a lot of ground but I was expecting more depth on each area of the book. Hopefully a new edition would go in more detail.
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